Visualization in rock culture

In recent times, the world has enriched itself with a new term ‘visualization’, which refers to the plastic types of contemporary art. Being directly linked to the beauty area, visualization can be studied in the context of aesthetic anthropology. This research focuses on visualization in rock culture. A video clip and a video sequence are the most commonly used derivatives of visualization in rock industry. As a result of the study, there is an opportunity to test the aesthetic value of rock from this point of view. The research concludes that the rock culture entering into a dialogue integrates with many areas, in particular new art directions, which include visual ones. All these facts enrich the aesthetic content of rock and is an indicator of its progress and development.