Visual iconicity in the Russian poetic tradition

The article is devoted to the terminological definition of «visual poetry» and «visuality». Modern literary criticism does not have a fundamental definition of this concept, the various concepts are used in science («graphic poetry», «figurative poetry», «constructivist poetry», «concrete poetry», «simultaneous poetry», «iconic poetry», stichography, video poetry, media poetry,«optic poetry», «picture poetry», «iconic poetry», etc), and also offers very confusing and ambiguous classifications of types of texts.Therefore, researchers propose a broader term «iconicity», which is defined as a semiotic and poetic category. This category based on the basis of three representations: visual, auditory (auditory) and cognitive (symbolic).The poetry is defined as visual, since it is written and expressed by signs, and iconicity is created and enhanced by various means. The type of texts called «visual poetry» has a high degree of presence of visual techniques, the so-called «visual iconicity», but is not limited to it, but is emphasized by other types of iconicity (for example, rhyming consonances or the syntactic structure of a poetic text).