Influence of factors on formation of the company's development strategy

This article discusses the company's strategy, the choice of directions for the implementation of activities. To do this, the company should adhere to the plan, set itself a specific development strategy for the company, according to which it will follow, and for this it is necessary to study and research the market capacity, the behavior of competitors. To develop its production and marketing activities, the decisions made by the company are complex and require careful study.