Opportunities for developing production in the context of digitalization

The article is devoted to the consideration of the processes of digitalization of a modern enterprise. It is noted that the development of telecommunications and the mass use of modern technologies by the population and business structures determined the formation of a digital economy. In a digital society, digital technologies are used both in the everyday life of society and by the state and enterprises. It is determined that a modern company, in order to achieve the necessary competitiveness and a more flexible response to external changes in the market, must develop and develop its own digital potential.