Analysis of tourism development in Russia in the context of geopolitical instability

Автор: Subbotina T.N., Gaponov D.S.

Журнал: Экономика и бизнес: теория и практика @economyandbusiness

Статья в выпуске: 11-3 (117), 2024 года.

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The article examines the consequences of the COVYD-19 pandemic and geopolitical instability on the development of the tourism industry in Russia. The effectiveness of government support measures for the tourism industry in the context of a pandemic is analyzed and evaluated. Priority directions for the development of domestic tourism have been identified and categories of subjects of the Russian Federation have been identified as part of solving emerging problems. Using the example of the Kaluga Region, the experience of implementing tourism clusterization is considered, and the effectiveness of regional marketing policy in the field of tourism is assessed. According to the results of the study, the problems hindering the development of tourism in Russia are summarized.

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Tourism, tourism development strategy, tourist flow, domestic tourism

Короткий адрес: https://sciup.org/170207992

IDR: 170207992   |   DOI: 10.24412/2411-0450-2024-11-3-101-105

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