Aspects of MICE-tourism and its management
Journal: Сервис в России и за рубежом @service-rusjournal
Section: Индустрия туризма и гостеприимства: Российский и зарубежный опыт
Article in issue: 2 (49), 2014.
Free access
The article highlights the issues of MICE-related business travel, such as business tourism, conference-, exhibition- and travel-study tourism. The authors consider the historical preconditions for business travel birth and development, as well as the peculiarities of incentive tourism and the types and purposes of incentive programmes. The article provides statistics concerning the current state of the MICE-industry, and a comprehensive aspect-by-aspect study of a sample offsite seminar management in the framework of business tourism.
Short address: https://sciup.org/14057779
IDS: 14057779 | UDC: 379.85 | DOI: 10.12737/3585