Students’ values in the context of digital economy development: new generation - new priorities

The article presents the author’s view on the transformational socio-cultural processes that determine the value attitudes of student youth under the influence of progressive technologies and informatization. As a result of the introduction of digital economy in Russian society, socio-cultural changes have occurred in education, health care, public sector, business, urban environment, etc., which led to the emergence of a new architecture of information communication space and determined transformations in socio-economic structures, cultural practices and economic models of behavior. Since the value attitudes and values formed in student years are the basis for professional orientations and social activity of an individual, they determine not only the development of an individual, but also the future of society as a whole. In addition, the study of the value system of student youth allowed to identify new priorities of this social group of citizens due to the development of digital society, which will have a further impact on the development of social, economic and cultural spheres of life of the society.