The “avoidant individual” as a social personality type in the Russian trauma society

In the context of socio-cultural traumatization of Russian society, specific social personality types are formed, which require the attention of researchers. The aim of the work is to analyze the “avoidant individual” as a social personality type. The methodological basis of the work includes the theories of trauma society (J. Alexander, P. Sztompka, Zh.T Toshchenko) and the anthroposociocultural approach (anthroposociocultural evolutionism; N.I. Lapin). We used general scientific methods: analysis, synthesis, generalization, induction, formalization, idealization, typologization, generalization, analysis of scientific literature, secondary data analysis. The results obtained and the novelty of the study are as follows: we were the first to demonstrate the heuristic potential of using Zh.T. Toshchenko's theory of trauma society and N.I. Lapin's anthroposociocultural approach to develop a concept of the “avoiding individual” as a social personality type in a trauma society; we showed the possibility of using a crucial protective mechanism - avoidance of traumatic situations experienced by an individual - as a basis for identifying a specific social personality type “avoidant individual”; we defined its features that are formed under the influence of trauma society: high anxiety, lack of a clear image of the desired future, value orientations on material well-being, career, family, health, hedonism, a tendency toward antisocial behavior. It is the presence of post-traumatic motivation, which underlies the value orientations manifested by the respondent, that acts as a criterion for classifying a person as belonging to this social type. The findings of the research can be used for the development of sociological theories of personality, sociology of culture, sociology of management, sociology of social change. It is of practical importance to study the distribution of this type of personality in various social groups, strata and regions of the country. One of the important areas of future research is to analyze the influence of representatives of this type of personality on the social processes taking place in Russian society.