Digital media as a resource to enhance youth political participation

Based on a comprehensive analysis, the author revealed the main problems of the influence of mass media information flows on the formation of socio-political orientations of young citizens. An assessment of the role of the media in the political socialization of modern Russian youth showed that the activities of traditional media resources in the Russian political space are noticeably lost in relation to electronic ones. In the digital age, it is advisable to assess the possibilities of the influence of various digital media channels on the political consciousness and behavior of young people. Electronic mass media, especially network media, are largely responsible for initiating models of socio-political activity of young citizens. Based on the analysis of large factual material, the author identifies the media preferences of young citizens when exposed to traditional, electronic and online media. The role of Internet socialization of youth in the activation of institutional forms of its participation in the democratization of Russian society is justified.