Competitiveness of the higher educational institution in the market of educational services in Krasnoyarsk city and Krasnoyarsk region

The competitiveness of higher educational institutions in the market of educational services of Krasnoyarsk region is considered in the article, the concept “the higher vocational training” is also given in the present research. The problem urgency is proved, the general approaches and conditions of research of competitiveness of higher educational institutions are shown, major factors for a competitiveness estimation are allocated.