Design of an Android-Based Information System for Marketing Organic Agricultural Products

The increasing affordability of smartphones and the rapid development of internet connections have significantly shifted consumer shopping patterns from traditional offline methods to online platforms. This transformation has been further accelerated by the COVID-19 pandemic, which forced many businesses and consumers to adapt to digital transactions. However, organic farmers in East Kalimantan continue to face challenges in marketing their products due to limited market access, lack of digital literacy, and logistical barriers. This research presents the development of an Android-based marketplace application aimed at improving the marketing of organic agricultural products by local farmers. The system increases accessibility, enhances efficiency, and supports sustainable agricultural practices. The development process involves observation and analysis, utilizing UML for system modeling. The marketplace was developed using Android Studio, MySQL for database management, and API integration to facilitate secure digital payments and location-based map services. Key features of the system include product management, real-time inventory tracking, digital payment gateways, and logistics support tailored to local needs. Initial implementation results demonstrate that this system effectively expands market reach, enhances marketing efficiency, and supports the sustainability of organic farming. Additionally, it contributes to building a robust digital ecosystem for the agricultural sector in Indonesia.