Diversification of power energy sector

Despite the established understanding of the nature of diversification, the processes of increasing complexity of industrial markets and the spin-off of new sectors, as well as the processes of creating new products, remain uncertain, attracting the attention of researchers and businesses. The previous 10 years have been the "golden decade" of diversification. The energy transition is the best example of the application of diversification solutions, and the power sector is at the core of this process. How does the product-market matrix change with new types of diversification? What does the diversification matrix look like for an electric power company taking into account new organisational solutions and business models? And how does the company itself change in this process? There is no single and universal answer to this range of questions, as it depends not only on the specifics of the company, market and product, but also on the period and territory of manoeuvre, on the stage of the life cycle of the technologies relied upon in conglomerative diversification, and, finally, on the cost of certain business solutions.