The formation of competitive advantages in Kazakhstan hotel business
Автор: Krasnova Olga N.
Журнал: Вестник факультета управления СПбГЭУ @vfu-spgeu
Рубрика: Управление качеством и повышение конкурентоспособности в условиях цифровой экономики
Статья в выпуске: 3-1, 2018 года.
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The article deals with issues related to the formation of competitive advantages of hotels in Kazakhstan. The basic tendencies of development of hotel business in the country were defined. The ways of increasing the competitiveness of hotels were revealed. Particular attention is paid to the fact that competitive advantages of the hotels vary depending on the hotel type and the values of target audience.
Hotel business, quality of service, competitive advantages, kazakhstan
Короткий адрес: https://sciup.org/148319636
IDR: 148319636
