Formation of administrative decisions on the level of competitiveness educational services

The national education system is one of the most important components of socioeconomic development of the national economy and is becoming more attractive for investment. The field of education is an area of capital investments with returns in the form of profit. In this regard, there is a necessity to consider the governance factors of competitiveness of educational services. The level of competitiveness is determined by the educational institution functioning capital, personnel, technology, equipment, innovative culture infrastructure. The main organizational problem of increasing the competitiveness of educational services is the synthesis of traditional forms and methods of improving the quality and effectiveness of the educational process and the two-tier system of education. A prerequisite for competitiveness is adequate pricing strategy for educational services. At the same time to obtain the appropriate level of profitability should consider not only the cost structure, but also the demand for data services. To ensure success in the competitive market of high-quality educational services in accordance with the criteria for legislative and market requirements can only be the creation and development of an effective competitive advantages of the control system of educational institutions.