Functions of phraseological units in the creolized text of advertisement
Автор: Selezneva D.
Журнал: Грани познания @grani-vspu
Рубрика: Филологические науки
Статья в выпуске: 4 (93), 2024 года.
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The role of phraseological units in the development of the pragmatic properties of advertising text is considered. There are studied the functions of consistent units in the creolized text of advertisement.
Creolized text, advertisement, functions of phraseological unit, phraseological modification, phraseological units, functioning, polycode text
Короткий адрес: https://sciup.org/148330060
IDR: 148330060
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