Origin of the competitive advantages of a company
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The article deals with the issue of the development of theories and conceptions of a company competitive advantages. The author demonstrates that vector of their development is directed towards increasing of the intellectual component. He suggested a hypothesis about a dynamic character of the company competitiveness index that actualizes a development problem of corresponding method of its estimation.
Company, competitiveness, economics, marketing analysis, competitive advantage, strategy, market share
Короткий адрес: https://sciup.org/147155586
IDR: 147155586
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