Imperatives of strategic positioning of higher educational institutions

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The article deals with the problems of strategic positioning of higher educational institutions. The author considers the factors defining the state support of education. Specificity of educational services is characterized. Directions of maintenance of competitiveness of higher educational institutions are defined. Specificity of reform of formation in Poland is analyzed.

Baumol's cost disease, higher education institution, knowledge, quality of education, education reform, competitiveness, service marketing, merit goods, educational service, strategic positioning

Короткий адрес: https://sciup.org/147155570

IDR: 147155570

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