Information pressure on the present stage of competition of cultural and civilizational worlds

In the context of the transformations of society and social science, the possibilities of influencing to individual people, phenomena and flows of events are considered. Corresponding to increasing of the role of subjectivity in the world historical process, the social relationships are analysed from the point of view of societal management’s transformations. The social level of information pressure, postmodern and postglobal characteristics of its sociocultural basis are at the centre of attention. Through the prism of partnership and competition between cultural and civilizational worlds, the interrelation and coresonancing of the fundamental and actual aspects of information influences are analysed. The role of differences in the value-sense complexes of cultural and civilizational worlds to counteract information pressure is identified. The importance of improving the information infrastructure for guaranteeing the countermeasures measure, which ensure social safety (as an essential component of which development is considered) is underlined.