Artificial intelligence in investment: how technology is changing how we work with the capital market

Artificial intelligence is radically transforming investment activity by providing opportunities to improve forecasting accuracy by analyzing large amounts of data and identifying hidden market patterns that are inaccessible to traditional methods. AI technologies open up prospects for optimizing investment processes, but they also create new challenges associated with increased market volatility and increased synchronicity of participants’ actions. The study highlights the differences between algorithms and human approaches, demonstrating AI’s propensity for aggressive strategies focused on high-yield assets with increased volatility, while the human approach focuses on conservative tools that ensure long-term portfolio stability. A comprehensive analysis of opportunities and risks reveals that the dominance of algorithmic strategies in a crisis increases the likelihood of systemic imbalances, which requires the introduction of flexible management approaches. The adaptation of AI to non-standard market conditions and the integration of fundamental analysis are becoming key to maintaining the stability of the capital market in the face of global uncertainty.