The use of the internet meme for the development of the skills of communicative and sociocultural competencies (on the basis of the German language)

The article deals with the substantiation of the necessity of the active inclusion of the sociocultural component in the content of foreign language teaching for the development of the skills of the communicative competence. There are presented the universal principles of the work with the pictures that can be added by the exercises developed on the basis of the traditional teaching methods of the work with the lexical-phraseological material and text. There are given the concrete recommendations of the use of the Internet meme at the classes.