Tourism Management Concepts: Theoretical and Methodological Aspect

Examines the theoretical and methodological aspects of the efficiency of management of the tourism industry, which requires the analysis and assessment of key economic indicators that make it possible to determine the level of competitiveness, sustainability and profitability of tourism enterprises. Particular attention is paid to the main groups of indicators used to assess the effectiveness of management in the tourism sector are indicators of profitability, costs, investment attractiveness, employment level and the multiplier effect of tourism on the country's economy. As a result of the study, it was noted that the experience of foreign countries shows that successful strategies for state support of tourism are based on an integrated approach, including tax incentives, investment programs, marketing campaigns and infrastructure development.