Interaction of national and corporate culture: linguistic aspects
Автор: Ivanova Dinara, Glazunova Larisa
Журнал: Бюллетень науки и практики @bulletennauki
Рубрика: Филологические науки
Статья в выпуске: 10 т.4, 2018 года.
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The article attempts to show that the basis of business and personal success is the understanding of their own national culture, as well as the idea of a culture. An approach is revealed in the consideration of the linguistic aspect of the problem of interaction between the national and corporate cultures. Presents conclusions about the relevance of the study.
Linguistic culture, national culture, corporate culture, language policy, the coded speech communication
Короткий адрес: https://sciup.org/14114833
IDR: 14114833 | DOI: 10.5281/zenodo.1462235