Cultural factor as a component of Austrian national sphere of concepts

The article under consideration deals with the peculiarities of the paradigm of linguistic and cultural concept development emphasizing that from this point of view linguistic units should not been understood as a mere reflection of social world view, but also as a specific social attitude towards this world view or its constituents. Author attempts to make a coherent whole of the geographic space where the people live and create their culture, their history and attitude to themselves and outside world being the factors predetermining special characteristics of their national sphere of concepts. This being said, it is also stressed that Austrian national sphere of concepts is noted for the impossibility to lay distinct borders between the national and geographic factors in the multinational Austria.