Methodological foundations of the theory of social and cultural activity: the heuristic significance of the sphere approach

The article discusses the features of the spheral approach in the theory of social and cultural activity. It is noted that sphericity is a qualitative and informative characteristic, which reflects the structural and functional unity of such a fragment of reality as a society, and social and cultural activity is a factor of spherogenesis, organization of the sphere’s system and is designed to create a social organism acting as a social and cultural world. The nature of the cultural code as an element of the social and cultural sphere is revealed, which manifests itself in three directions: in the ontological unity of the code and social and cultural practices, in the co-evolution of the cultural code and social and cultural activity, in the deep interrelation and interdependence of the elements of the social and cultural sphere. The authors come to the conclusion that the current level of research requires an adjustment of the methodological foundations of the theory of social and cultural activity, during which the heuristic significance of the sphere approach, paradigm bases and the application of the relevant principles: cultural centrism, humanism, continuity is revealed.