Multinational Corporations and the Mechanism for Building an Integrated Organizational Culture in the Knowledge Economy Context
Автор: Nora H., Larbi H., Bouzeghlane T.
Журнал: Science, Education and Innovations in the Context of Modern Problems @imcra
Статья в выпуске: 6 vol.8, 2025 года.
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The global economy is undergoing a radical transformation from the traditional industrial economy to the knowledge economy, which relies on leveraging knowledge, innovation, and scientific research to improve quality of life and address the challenges of globalization and the development of information technology. In this context, multinational companies have emerged as key economic players, investing in various material and human re-sources worldwide. This study aims to analyse the mechanisms these companies use to build a shared organiza-tional culture within a multicultural socio-professional environment, with a focus on management strategies that balance preserving the original culture and openness to host cultures. The results showed that internal cultural diversity poses a real challenge that may affect the stability of the work environment; however, relying on the knowledge economy through intercultural exchange and building a unifying institutional culture helps contain this diversity and enhance positive interaction, creating a harmonious work environment capable of adapting to the demands of the global market within a balanced dialogue between cultures.
Knowledge economy, organizational culture, multinational companies
Короткий адрес: https://sciup.org/16010770
IDR: 16010770 | DOI: 10.56334/sei/8.6.31