National-cultural identity in the context of globalization: a complex vector of development

The article reveals the complexity of understanding national and cultural identity in modern conditions of globalization; analyses the trends, confirming the state of crisis of collective identities in countries where the state has weakened its emphasis on processes, support and strengthen collective identities. According to the author, this is one of the factors in the deconstruction of established models and necessitates the actualization of this problem as one of the Central state cultural policy.