Unfair advertising as a linguistic expertise object

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The article discusses the concept of unfair advertising and some questions of legal sources of advertising and legal competence in this field. The effectiveness of advertising as a phenomenon in the realities of modern Russia and the system of protection against unfair advertising are analyzed. The results of the research of modern advertising and examples of unfair advertising are also given.

Advertising text, linguistic expertise, unfair advertising, legal competence, modern advertising

Короткий адрес: https://sciup.org/170200432

IDR: 170200432   |   DOI: 10.24412/2500-1000-2023-9-2-22-26

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