Code-switching in the discourse of glossy magazines: interpedendence between structure and pragmatics

The article deals with the interdependence between structure and pragmatics of code-switching observed in the discourse of glossy magazines. The data are represented by 1675 examples of code-switching extracted by a continuous sampling from the print version of the Russian glossy magazine Elle issued in 2012 to 2018. The descriptive method, the methods of structural and pragmatic analysis, the correlation method are used to describe the structural types of code-switching, the functions it performs and the interdependence of these two aspects in the glossy magazine media discourse. The results show that the leading topic-related function is mostly represented by various types of insertions and Embedded Language islands. The quotational function is more typical of inter-sentential code-switching cases with the structure longer than a word combination. The significance of the study lies in the possibility of using the results in further research considering the interdependence of code-switching features in psycholinguistic, ethnolinguistic, sociolinguistic and other aspects.