The prospects of development and the challenges for electronic business in the context of digital transformation of the economy (experience of the European Union)

The article is devoted to the analysis of the prospects of the electronic business development in the era of informatization of society and the digital transformation of the economy. The article highlights trends that indicate the digitization of all spheres of society's activity, as well as the five steps of the "digital transformation" allocated by IDC, an international research and consulting company engaged in the study of the world market of information technologies and telecommunications. It is also considered the EU experience in the formation of digital entrepreneurship.