Consumer estimation of the dairy enterprises competitiveness

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Автор: Galeev Mirsayafovich Galeev, Baleevskikh Aleksandr Sergeevich, Maltseva Anastasia Pavlovna

Журнал: Вестник Южно-Уральского государственного университета. Серия: Экономика и менеджмент @vestnik-susu-em

Статья в выпуске: 26 (202), 2010 года.

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The article deals with the estimation of competitiveness of the dairy enterprises in the Perm region, which are in tough competitive activity with each other. The quantitative estimation of the enterprise competitiveness allows to take correct management decisions. The calculations of the level of consumer satisfaction with the dairy products are done.

Dairy enterprise, competition, product safety, estimation of competitiveness, efficiency, quality

Короткий адрес: https://sciup.org/147155533

ID: 147155533

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