Application of artificial intelligence in the EdTech industry

In the article, the author proposes an interpretation of the term EdTech (education technology) as an association of its categories: digital platforms, learning technologies, educational process techniques, learning tools and tools. The development of these concepts takes place with themandatory use of artificial intelligence technologies. The paper provides successful examples of the implementation of developments involving neural networks in the educational process in order to improveits quality and examples of automation of business processes of digital learning platforms for economic purposes. The further growth and development of the educational services market is inextricably linked to the active use and implementation of artificial intelligence products in the learning process.