The problem of succession of society’ and personality’ ecological culture

The authors set the task of determining the invariants of ecological culture and their successive reflection in the basic culture of personality - the subject of preservation and expanded reproduction of ecological culture. The methodological basis of the research was semiotic, axiological and activity approaches, linking personality and culture in the historical, culturological and pedagogical context. On the basis of the identified invariants of the ecological culture of the society, the ideas about the structure of the basic culture of an individual were analyzed. They revealed a deficit of reflexive-evaluative and semiotic elements, which makes it difficult to represent the features of ecological culture associated with its integrative function as a basic component of any culture. The set of necessary and sufficient elements of the basic culture of the personality, reflecting invariant characteristics of ecological culture is proved. The results of the study are significant for didactics of constructing pre-subject content of general education, the theory of environmental culture formation successively at different stages of human life, the forecast mainstream environmental education and education in the 21st century.