The development of practice-oriented educational program in the area of design

The article presents a model for developing an educational program in the area of «Design». The rel-evance of this program is determined by the opportunities for the development of creative industries in the Republic of Karelia. The design process includes several stages: labor market analysis, analysis of legal normative documents, the formation of a cooperation system with partners, the develop-ment of an updated educational program, the filling of the program and the marketing strategy. The implementation of the developed model creates an educational program aimed at the labor market, which meets the requirements of employers, focuses on the development of the region, and pro-motes academic mobility of students and teachers.