Ways of improving the competitiveness of enterprises in the sphere of hospitality industry (using the example of the club hotel “Golden Beach”)
Автор: Zhuravlev Vladimir Vasilievich, Lopareva Alfiya Mukhamedovna
Рубрика: Маркетинг
Статья в выпуске: 4 т.7, 2013 года.
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The increase of enterprise competitiveness is one of the important activities of business management, which is essential to a long-term business development. This article describes several ways of improving the competitive position of the company and promoting its market position using the example of the enterprise Chelyabinsk Club Hotel "Golden Beach".
Competitiveness, hospitality industry and tourism
Короткий адрес: https://sciup.org/147155993
IDR: 147155993
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