The role of the creative imagination in the design of objects of graphic design

Article is devoted to consideration of value of creative imagination of the graphic designer for creation of images of a product, its original graphic registration, image for informational content and competitiveness increase. Working over design image, the designer is obliged to consider style unity of graphic elements, graphic language of given rise images and objects of the environment. Creative imagination - the main component of structure of creative abilities to design as new elements and images are born imagination a way versatile modifications of designed projects, combinations of available images in structural compositions and represent result of work of the designer student, pointing to degree of its quality. The producing and transformation of images, mostly two-dimensional objects, is specifics of art and creative imagination of the graphic designer student. Creation of an effective and original way of graphic object will always depend on functioning of creative imagination of the designer student.