Semantic and stylistic analysis of the response replica to critic (based on the speech of V.V. Putin and B. Obama)

The definition of the semantic dominants in the speech of the Russian and American presidents during the response to the pejorative connotations of the representatives of mass media allows to find out the implied meanings. The main lines of the verbal behavior of the president and the choice of the language means with a definite semantic center are dictated by his communicative tasks to save the image and to retain the power.