Event marketing in the beauty industry

Автор: Maltsev M.S., Dudkina O.V.

Журнал: Форум молодых ученых @forum-nauka

Статья в выпуске: 1 (17), 2018 года.

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The beauty industry is directly connected with the special event activities and is actively using them to achieve their goals. Events are a factor of development and a powerful tool for the beauty industry. As the beauty industry, special events associate person with bright positive emotions that subconsciously has a consumer to your organization. Thus, with the participation organization in the exhibition areas of the beauty industry can determine the success of the event, as well as the prospect of participation in it next time.

Beauty industry, event marketing, exhibition activity, the indicators of economic effectiveness of the exhibition, beauty

Короткий адрес: https://sciup.org/140279884

IDR: 140279884

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