Social and economic foundations of creative competence of future managers of social and cultural activity

This article attempts to tendencies of social and economic progress of modern society, their impact to the studying process of managers in social and cultural sphere in universities of culture and also to formation of creative competence potential are considered. The attempt to reveal socioeconomic factors the persons braking and stimulating creative development in the course of vocational training is made. The cultural technical aspect of creative activity within science school of social and cultural management (Moscow State Institute of Culture) is emphasized.