The Strategic Performance Measurements in Educational Organizations by Using Balance Scorecard

The Balanced Scorecard has been adopted as a management and measurement system around the world. It is adopted as a measure to assess the efficiency of an organization's activities. The Balanced Scorecard measures four dimensions of organizational activities – internal processes, financial, external customers and learning and growth perspective. These focus on critical issues impacting modern business organizations that are the effective measurement of corporate performance and evaluation of the success of implementation of corporate strategy. This study explores the Balanced Scorecard as applied in higher education through a case study of the, School of Information and Communication Technology, Phayao University. This study seeks to explore the application of the Balanced Scorecard as a measurement system and its effectiveness in organizational evaluation within the School. In identifying a strategy to implement the Balanced Scorecard within the School each dimension is considered such as internal processes, financial, internal customer and learning and growth. This research began by examining practices in place and linking them to a Balanced Scorecard approach. The intention is being to identify administrative and tracking systems for performance measurement within the School. A model is then identified to collect data across the dimensions of the balanced scorecard, and performance criteria identified. In implementing this phase scores will be associated with performance within the four dimensions. This will enable an evaluation of the model, contribute to software improvement and assist users in conducting accurate and effective strategic planning. It is then hoped to implement the model within the School in strategy plans and operation of the School to improve the assessment of the performance, and identify areas of improvement and change that is desirable.