Transformation of information privacy in the modern digital society

This article examines the issue of the transformation of information privacy in the modern digital society. Among its most important characteristics is the ability to restrict access to an individual’s personal data. Today, information security has become the subject of public discussion due to the rapid development of digital technologies, which, alongside undeniable advantages, also pose dangers to private spheres. On the one hand, personal data is collected by government and commercial organizations, and, on the other hand, people often voluntarily share information about themselves on social networks. The motives for this are the desire to establish new social connections, the need for recognition and support, and the lack of communication in real life. Refusal from online communication today signifies social isolation. Since it is impossible to keep personal information secret under these conditions, theories have emerged suggesting that the concept of information privacy is outdated, and we are entering the era of postprivacy. The aim of this article is to analyze the changes that have occurred in the perception of privacy in modern society due to the spread of digital technologies. In conclusion, the rapid advancement of digital technologies has fundamentally altered the landscape of information privacy in modern society. Moving forward, it is imperative for policymakers, technologists, and individuals alike to engage in ongoing discourse and reflection on the ethical implications of these changes, striving to balance the benefits of connectivity with the protection of personal privacy rights in the digital age.