Transformation of professional logistics roles in the context of digitalization: the experience of Central Market LLC

The article examines the changes in the professional roles of a logistician under the influence of digitalization, using the example of the activities of Central Market LLC. The key stages of a logistician's work are presented, as well as the introduction of AI tools, including demand forecasting, route optimization, and real-time monitoring. According to Rosstat, in 2024, the volume of transport and logistics services in Russia amounted to 8.5 trillion rubles, and the share of digital solutions increased by 34%. The article highlights the need for new digital competencies: the demand for logistics analysts has grown by 67%, and the use of AI has increased the efficiency of companies by 42%.