Precedent name in the framework of conceptual blending

The author of the present article examines the term «precedent name» which is studied in Russian linguistics in its relation to the phenomenon of the conceptual metaphor in G. Lakoff’s conception and its further development in the conception of G. Faukonier and M. Turner. The author pays attention to the overlapping points of the terms “precedent name” and “conceptual metaphor” as well as to the functioning of precedent names in the process of conceptual blending in the discourse of mass media.