Tourism Development Management: A Regional Aspect

The tourism industry development in the Republic of Crimea is impossible without centralized management of tourism facilities. It should be carried out by regional authorities, since directly at the regional level it is possible to maximize the consideration of all the needs, features and other factors in the region's subsystems that contribute to effective administrative and legal regulation in the industry. The study is aimed at identifying the areas for improving the regional management of the tourism industry in the Republic of Crimea. The general scientific methods of a systematic approach, observation, modern methods of statistical analysis, grouping, formal legal and comparative legal are the methodological basis of the study. The author found that the tourism industry of the Republic of Crimea is represented by a fairly large number of objects in the region. Since the Republic of Crimea joined the Russian Federation (since 2014), the number of vacationers has increased by 5.4 times. At the same time, the largest number of people who had a rest in Crimea (1210.9 thousand people) was noted in 2016, and in 2017 the number of vacationers decreased by more than 2 times. The most popular among holidaymakers are holiday homes, boarding houses take the second place, recreation centers and other recreation organizations take third place. This ratio is mainly due to the increase in the cost of tourism services, which negatively affects the tourist flow. And, unfortunately, not in all accommodation facilities for vacationers, an increase in value guarantees the quality of the services provided. Regional management of the tourism industry in the Republic of Crimea is carried out by the Ministry of Resorts and Tourism of the Republic of Crimea, which controls the activities of all tourism industry enterprises in the region and affects them through federal target programs, state programs and plans. It should be noted that the regional management of the tourist industry in the Republic is carried out in full. The main disadvantages of regional management on the peninsula include incorrect, untimely or ineffective settlement of industry development issues, due to inconsistency of interests of the public sector and business structures. At the same time, it is noted that the proper regional management of the industry makes it possible to create a balance, eradicate all imbalances and problems of the industry. In order to increase the efficiency of managing the tourism industry at the regional level, we suppose it necessary to develop publicprivate partnerships in the field of tourism in the region through the cooperation of state and local authorities, tourism enterprises and tourism infrastructure facilities. It is advisable to carry out this type of partnership in the form of associations, with the definition of the function of the authorities in managing the tourism industry in the Republic of Crimea. The proposed activities will contribute to improving the management of tourism industry in the Republic of Crimea. The reported study was funded by RFBR and Council of Ministers of the Republic of Crimea according to the research project № 19410910016 «The mechanism of sustainable ecological and economic development of the regional recreational sphere: The concept, factors, criteria».