Conditions for the development of ethnographic tourism in the regions

The article analyzed publications on research issues. It is noted that ethnographic tourism is an integral part of domestic tourism. Interest in travel from tourists to the regions of our country has been confirmed. The results of the analysis of statistical information of the rating of the ten most popular countries in Europe, which included Russia, are presented. The most famous Russian regions were analyzed to promote ethnographic tourism. Particular attention is paid to the study of the development of ethnographic tourism of the Sverdlovsk region. An analysis of ethnographic activities in the region was carried out. Based on the results of the study, the main conditions for the development of ethnographic tourism were identified. Proposals have been developed and substantiated that have a positive impact on the promotion and strengthening of the potential of ethnographic tourism in the Sverdlovsk region.