The impact of the digital economy on the competitive environment of small business development in France

The article analyzes the processes of the transformation of the entrepreneurial activities under the influence of the digital economy: the issues of digitalization of the economy, its development on institutional level and at the level of small and medium-sized businesses. As a result, there was found a need to transform the information and communication technologies of the personnel management systems in order improve the efficiency of its activities in the conditions of the digitalization of the economy. The article presents key aspects of the development of the digital economy - trends in the development of digital technologies, changes of human living conditions under their influence, digitalization of the public administration and science, transformation of the labor market and the demand for the professionals on the market. The overview of the international examples of state support for the development of the digital economy.