Internal barriers to the introduction and implementation of corporate volunteering programs and ways to overcome them

In the current context of environmental degradation and the aggravation of various social problems, the phenomenon of corporate volunteering is becoming increasingly widespread among domestic companies as a form of social responsibility. Through the corporate volunteering program, organizations develop their corporate culture, improve their business and social reputation, and strengthen their internal and external image. However, many companies are experiencing serious difficulties during introduction and implementation volunteer programs, which not only reduce program effectiveness, but can also have a negative impact on the level of employee loyalty and the company’s image. The following article examines the most common internal barriers to corporate volunteering, their causes and ways to overcome them. The empirical basis for the analysis was the results of a questionnaire survey of the employees of a major Far East enterprises.