Perception of the entrepreneurial university model by the student community

Different approaches to understanding the entrepreneurial university model are considered in the present publication, the directions of its implementation in higher educational institutions on the example of Novosibirsk State University of Economics and Management are outlined, and the major obstacles to the formation of entrepreneurial universities as well as the attitude of students to them are identified. In 2017 and 2020, enquiries were carried out with the aim of gathering the views of NSUEM students on the implementation of the entrepreneurial university concept, the existing infrastructure for encouraging relevant activities and the enforcement of the behavioral patterns among the students. Overall, the author analyses the data and concludes that students' attitudes towards the concept of an entrepreneurial university has changed for the better and become more loyally supportive. It is emphasized that the perception of the subjective activity of an educational institution must change in the Higher Educational Community, and the transition to an entrepreneurial HEI in the Russian context must affect all elements of the educational system, including curricula, teaching methodology, and the thinking of the HEI elite and the teaching personnel.