Adaptation of the products prices in the retail trading
Автор: Alekseeva Elena Urievna, Besedin Aleksandr Aleksandrovich
Рубрика: Маркетинг
Статья в выпуске: 39 (215), 2010 года.
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The problem of determining the best selling price for the mass consumption products in the retail trading is considered. The procedure of the optimal price determining is considered as the process of adaptive management of the extreme static object in conditions of stochastic and interval uncertainty. The problems of the optimal feedback management are formed for the each of the statement and approximate solutions for them are found.
Extreme static object, stochastic optimal management, parametric uncertainty, optimal price formation, minmax management
Короткий адрес: https://sciup.org/147155569
IDR: 147155569