Advertising activities in the context of modern tourism development
Автор: Azizova N.T., Abdullaeva Sh.E.
Журнал: Экономика и социум @ekonomika-socium
Рубрика: Основной раздел
Статья в выпуске: 2-1 (81), 2021 года.
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The article looks at the concept of advertising acts on a person and the ways to improve its role, which makes research topic relevant. The scientific article gives scientific definitions to such categories as "advertising" and its types by various scholars and authors. In addition, the article groups advertising programs, summarizes and comprehensively, analyzes the theoretical and scientific approaches to improving their effectiveness. Having done an extensive analysis of the research materials, the author makes a conclusion about the urgency strengthening measures for social protection of the population in order to avoid furthereconomic recession.
Advertising, advertiser, potential customers, favorable environment, product, service, personal cooperation, promote products, gradual creation, long-term goal
Короткий адрес: https://sciup.org/140258712
IDR: 140258712
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