Assessment of the competitive environment the food services of the Ulan-Ude (42, 43, 44 quarters) (market research)

Vanchikova Elena Nikolaevna Kochergina Anastasia Vladimirovna Manzaeva Sanzhita Sergeevna Khabaeva Mariya Nikolaevna Tsybikov Timur Vladimirovich

Journal: Вестник Бурятского государственного университета. Экономика и менеджмент @vestnik-bsu-economics-management

Article in issue: 4, 2016.

Free access

The article presents the results of this market research report: Assessment of the com-petitive environment in catering on the territory of 42, 43, 44 quarters of the city of Ulan-Ude. The basic concept of valuation of the competitive environment introduced by well-known authors - I. Ansoff, E. Golubkov. The article presents a list of potential competitors in the customer's company - "Set lunch 03", carried out their evaluation on the main factors of competitiveness of catering.

competitive environment \ competitive status of the enterprise \ enterprise competitiveness factors

Short address: https://sciup.org/148316278

IDS: 148316278   |   UDC: 339.138